What a question! The mere fact that you’re asking says that you’ve had bad experience with consultants coming in and telling everyone what they ‘should’ be doing.
That is such a wrong approach, it’s no wonder board training has such a bad rap. Even the word ‘training’ is demeaning. It sounds like you’re training animals in a zoo or a circus.
The secret to getting board members to know and be responsible for their duties is to
get them to figure it out for themselves.
As with anything else, start with the end in mind. Then you can reverse engineer to find the steps that will lead you there.
You say you need board education. Why? What’s the end result of board education? It’s not having board members know their roles. That’s only a stepping stone.
Board members knowing their role is a means to having a thriving organization.
If you want board members to know and be invested in their role, engage them in a robust conversation around what you need to have a THRIVING ORGANIZATION. not a thriving board.
The conversation will be generative, and include many things. But ultimately, while every organization may be unique, they each need these 3 things**:
- An eye on the future and a plan for embracing that future
- Resources to conduct business right now and resources to support that plan for embracing the future
- A way to ensure the resources are being used wisely
**Note: One of the first things to come up will be ‘money.’ Money is a red herring. Money, just like an effective board, is a means to an end. Counter that with ‘What does money make possible?’ or, if necessary, ‘Besides money…’
The board has a role to play in each of them.
The first is the future orientation – the long view. Board members have a responsibility to watch the world and consider how it will impact the organization.
The second is finding the resources – fundraising, relationships, hiring the executive, ensuring the talent is there. Board members have a responsibility to make sure the organization has what it needs to fulfill the mission, whether it’s treasure or talent.
The third is oversight and evaluation – are we being careful with the resources, are we following the law, are our programs the best way of fulfilling our mission. Board members have the responsibility to ensure that the organization is putting its resources where they’ll do the most good, and not jeopardizing the mission with poor or illegal practices.
Once you have these established, the next step is for the group to generate the HOW.
How will you make sure you have a future orientation? What will it take to generate the different kinds of resources? What will make it possible to ensure that resources are wisely used, and we’re following the law? In the conversation, you may suggest some recommended practices.
It’s at this point you can tell the board members that they, themselves, have come up with what their roles and responsibilities are. You can present the usual checklist of responsibilities and show them that they’ve generated most of them themselves.
Board education doesn’t have to be deadly – or demeaning. A retreat to engage your board members in the whys and wherefores of a board makes the role of board member meaningful, and uses their passion to generate their own individual roles.
An external facilitator can often make this retreat flow more easily. Let me know if you want to explore that possibility. To learn more about nonprofit boards and facilitation, you can follow me at The Detwiler Group.